Yes, It’s almost 2016 and I have a lot of nice blog posts planned out! Today I wanted to introduce you one of the three big investments I did in 2015 for my biz, Convertkit and why it’s important you’d look into it too! Let’s get started with your email marketing strartegy.
Convertkit is all about email marketing for professional bloggers. And I hope, that’s what you are or what you’d like to become.
Email marketing for professional bloggers
Unfortunately, I haven’t published my ‘blog predictions for 2016’ yet, but I can tell you, the blogosphere is gonna change! And I believe that email marketing – just sending newsletters to your peeps – will be one of the most important aspects out there. I mean, I never really read social media updates from friends, but every once and a while I do go inbox zero, which means, I’ll read your newsletter too! So if you’re selling something I need to see and buy, email marketing is your word. So try to invest in it, starting with Convertkit.
No time, ad blockers and stuff
Everybody is busy, and with the rise of ad blockers and a number of new blogs, it’s getting harder earning all your money as a blogger with ads (display or content). So what’s next? I’ll talk about that very soon, but the key is: building a great following (I’d recommend not on social media!) and creating stuff just for them. And the great thing: ‘automations’ make it possible to write things once, and have it all send out automatically afterward… this is such a gain of time for other stuff!! I love it.
Convertkit makes it really easy setting up email sequences, and that’s also the main reason why I got Convertkit. I’ve been working on my new course/project, and automatic email sequences are a big part of my strategy. For example: when you sign up for my free e-mail course ‘ A Media Kit That Sells‘, you’ll receive the course in your inbox, send with Convertkit.
Tagging & link following
In Convertkit it’s possible to give subscribers certain tags. In reality, this means you can create different subscribe forms and keep track of which subscriber comes where from. This is not all, if you send a newsletter you can track who clicked on what link (!!). This is perfect for leads & serving your subscribers what they love.
Pay for what you get
And last but not least, you pay for the amount of email subscribers you have. So you start at $29 dollars for <1000 subs, up to >900.000 sub and $3,999 (uhm, but that’s definitely, not me!).
Read more about Convertkit’s features here.
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