Follow Me!

Business, blogging & Money Career

4 Low-cost ways to promote your business

4 Low-cost ways to promote your business

Let's connect, follow me here:

Pinterest Instagram
Contact NM

*This post may contain affiliate links.

And don't forget to share this post down below!

In a world where we’re all connected to the internet constantly, business promotion should be easy. There are more ways than ever for potential customers to find your company. You can run ads for mass appeal, sit back, and then wait for the customers to run to you.

It doesn’t always worth like that, though. In fact, it could be argued that the internet is the problem rather than the solution. Sure, it’s easier to promote your business nowadays– but that also means it’s easier for other businesses to promote themselves. As a result of all these companies swimming along in cyberspace and competing for attention, capturing a potential customer base is still a time-consuming task. You’ve got more competition than ever.

So, if your promotional attempts are in need of some fine-tuning, why not try one of the methods below to help you stand out?

Related: check out my Crash Course PR & Free Publicity. 

4 Low-cost ways to promote your business online or offline

IDEA: Run A Giveaway

There are two options for running a giveaway. The first is to partner with a social media influencer. Influencers are accustomed to coordinating giveaways, so this is definitely a good approach if you’re unsure about what to expect. You will have to compensate the influencer for their time, but it could be worth it if you need the benefit of their experience.

If you’d rather go it alone, running a giveaway on social media might be your best bet. This is simple to orchestrate, and can help get you more likes on Facebook or followers on Twitter– always beneficial for a business’ online presence.

4 Low-cost ways to promote your business online or offline

IDEA: Attend A Trade Show

To really stand out among the very literal crowd, you have to ensure that your trade show displays are as good as they can be. You want to be informative, noticeable, and colorful– all at the same time. You have to have a method devised to guarantee you keep attention on your exhibit and catch the eye of any idle passers-by.

It’s also a good idea to sit down with your employees and brainstorm a strategy for the event regarding what you want the show to achieve for your business, then work backwards from there to establish how you’re going to go about getting those results.

IDEA: Distribute Flyers

Many promotional methods these days are online, but there’s still something to be said for old-fashioned local promotion. Hire a casual worker to distribute flyers in affluent neighborhoods; it helps if you emphasize you’re a local business on these flyers.

Distributing flyers is relatively inexpensive compared to other methods of promotion, so a leafleting campaign won’t put too big of a dent in your overall business profits.

IDEA: Sponsor An Event

Sponsoring an event is a great method of promotion as your logo will be featured prominently in the event advertising. You could sponsor a local neighborhood initiative such as a library, or think big and sponsor a large sporting event. The choice will largely come down to budget, so if money is tight, start small and then work your way into the big leagues.

When you find an idea that works for you, your business will finally be able to stand out in an ever-more crowded pond.

My favorite PR + promotion tools:

4 Low-cost ways to promote your business4 Low-cost ways to promote your business

Read more about PR, free publicity and promoting your business:

Thanks for reading! ? If you enjoyed this article, please save it to Pinterest by clicking the 'save' button on any image.

And say hello on Instagram or Snapchat
Subscribe to my Newsletter HERE

Follow me & my blog:

Visit noni's profile on Pinterest.

Shop my current favorites:


Most useful blog posts to grow your biz + blog

  • – The Complete Guide To: making money blogging when you have a small following

  •  50+ online income streams to make extra income online from home (to pay off debt)

  •  4 simple steps to starting a WordPress blog from scratch if you have zero technical knowledge

  •  The tools I use to run my 5-figure automated business and blog.

  • – Mailchimp vs Convertkit: growing your list to 5000+ 

  • – How to use Tailwind Tribes to grow your blog and traffic on autopilot

  • – The ultimate list 40 ways to promote your content: free guide content promotion tools

  • – Free email course: A Media Kit That Sells to pitch to press and sponsor and become a professional blogger. 

  • – How to use Convertkit as a PR tool to automate the heck out of your PR strategy

  • – Boardbooster vs Tailwind + 3 more tools to schedule and automate your Pinterest

  • – A breakdown, the real costs of running a successful business and blog

  • My top 7 automations that will help you get more done in less time

  • Time-saving tips for busy entrepreneurs

  • How to use Convertkit as a PR tool to automate the heck out of your PR strategy

  • 7 reasons why your PR efforts + strategy shouldn’t cost you money (+ FREE PR Checklist)

  • 6 reasons why public relations are important (+ You should start PR ASAP)

  • Your Network Is Your Net Worth FREE 3-day email

  • A list of 50+ recommended paid blogger networks to join

  • Travel Advice & Digital Nomad lifestyle 


      Follow Me!